SoundCloud: Turning an AI model into an end-to-end product experience
SoundCloud needed to identify AI-generated music across roughly 700,000 daily uploads, but detection was only the first Product problem. I owned what a detection actually triggered, including disclosure, review, policy action, monetization and distribution consequences, no action, and appeal.
I designed the evaluation and shipping criteria, tested catalog-representative audio, modeled false-positive cost in artist-trust terms, and set a precision-first tradeoff. I worked closely with Product and Design through research, prototypes, user flows, design reviews, usability testing, and failure and appeal states.
The production system reached 99.36% accuracy, 99.75% precision, roughly 700,000 tracks per day, and 5 to 7 second latency. The work was not deploying a detector. It was turning model output into Product behavior artists and internal teams could trust.